TYPES OF E-MARKETPLACE
Updated on : 2020-Dec-01 14:55:38 | Author :
E-marketplaces connect patrons and sellers along on one platform for business activity. Once you talk about marketplaces, you certainly hear terms like B2C, B2B, C2C or peer-to-peer. So, what are they and the way they differ from every other?
The means however they are connected and the way the services or products are being oversubscribed on the platform classes the marketplace into differing kinds. These marketplaces also are typically outlined under the term multi-vendor marketplace and sharing economy platforms. Here are some marketplace basics to assist you choose what reasonably multi-vendor store is that the right business model for you.
5 Types of E-marketplace
1. Product Online Marketplace
This type is what we have a tendency to usually call as an ecommerce marketplace, where individuals buy and sell products. The platform brings along all types of sellers into a one-stop-shop that's convenient for customers to not only check costs for the most effective deals however do so all under one electronic roof. Also, with options like auction and fixed price sale, the vendor lists a product and sets a deadline; buyer with the very best bid gets the item.
Usually, this kind of marketplace is owned by an operator who permits third-party sellers to sell products aboard the marketplace owner's regular offerings. Examples include Amazon, Flipkart, eBay, etc. Here, the seller business model plays a significant role that determines the profit for marketplace owners. Hence, it's informed select the proper multi-vendor software system that contains a versatile model and suits your needs.
2. Online Service Marketplace
The online marketplace is no longer restricted to simply selling products. You’ll even cater to the industry. For a startup business that desires to launch a marketplace with minimal input, it's smart to supply different services that individuals hunt for.
In a services marketplace, the invention of services forms the idea of its offering to customers and opportunities for paid work form the idea of its providing to freelancers. Platforms like Fiverr, Up work are freelance services marketplaces.
With the service business, all you've got to do is to supply a strong & reliable on-line platform to attach service seekers with service suppliers. The platform acts as a bridge connecting each these ends. You’ll earn a commission on every successful dealing.
3. Online Rental Marketplace
When it involves the online rental marketplace, the transportation and garment industry are common among investors and aspiring entrepreneurs. However, within the past few years, the rental marketplace for home appliances, electronic accessories, gears, isn't too so much behind to become renowned.
Mobile apps like Uber, ola are fantastic samples of this model, that are giving a large rise to peer-to-peer marketplaces that are dealings through on-line mediums. As an aspiring businessperson, you'll be able to specialize in niche-based on-line rental marketplaces like vacation rental, car rental, bike rental, and instrumentation rental with the assistance of a rental eCommerce platform.
4. Hybrid Model in Ecommerce
There is 2 varieties of hybrid on-line marketplaces. One class is where people expect to sell and purchase each services and products on identical platform. The net marketplace like Olx fits into this class.
Another one is where people wish to get the combined benefits of shopping for from the net and offline stores. During this model, the client first books the products on-line. After that, they walk down to the near physical store to shop for those products. Currently, ticket booking websites like BookMyShow works based on this model.
As per the newest update, huge retailers like Reliance Trends and Myntra encroach upon the ecommerce phase with a hybrid online-offline model. This model creates shared profitableness by integrating offline stores via the net platform. As such you'll be able to launch hybrid on-line marketplaces to bring native merchants to sell their products through its web site.
5. Hyperlocal Marketplace
The thought of hyperlocal came into the image once people start to appear for the nearby choices whereas checking out outlets, restaurants, etc. through search engines. In this marketplace model, the aim is to supply facilities and services within the shortest possible time from local vendors.
The hyperlocal ecommerce marketplace is quite the same as marketplaces like Amazon. the most difference is that the purchasers are solely able to purchase products from vendors who will guarantee delivery within twenty four hours. Examples for this marketplace model includes Urbanclap, Bigbasket, ClickYourMed, etc. Also, the food delivery marketplaces like Zomato and Swiggy comes under this class with little tweaks in their advancement.
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